Plan
your visit
What to see, events, museums and practical information on the city’s official tourism portal.
Discover Florence
Start your Florence journey here
Explore Florence and the Metropolitan City towns through official information, services, and opportunities. Whether you are planning a trip, an event, or a longer stay, you will find everything you need here.
Plan
Find
your accommodation
Hotels, apartments and places to stay in Florence and the surrounding area, with online booking.
Book your stayExplore Florence
with the official city card
One pass to visit the city’s museums with the Firenzecard.
Buy FirenzecardTreat Florence with care, and enjoy it at its best
Small actions can make your stay better and help Florence remain a vibrant, welcoming city for both visitors and residents. Follow the advice from #EnjoyRespectFirenze to experience the city responsibly, get around more easily and make a positive impact.
Discover #EnjoyRespectFirenzeThere are many ways to experience Florence
A destination to explore, a place to meet and celebrate life’s important moments, or a city where you can study, work and build new connections. Find the information that best matches what you are looking for.
Plan congresses, meetings and events with the official Convention Bureau
Plan your eventChoose Tuscany for weddings and moments to remember
Celebrate your love storyStudy, work and live in Florence for an extended stay
Become a temporary citizen
Florence is always evolving, and we shape it together
This portal is run by the Destination Florence Foundation, the Destination Management Organization of the City and Metropolitan City of Florence: since 1995 it has been attracting congresses, major events and quality tourism, together with over 100 local companies.
Discover the Destination Florence Foundation